About me
This is me
I’m Magdalena Hoffmann, a 22-year-old designer who loves working creatively across both analogue and digital media, with a particular interest in spatial design and graphic design.
I’m interested in how design can shape the way we experience spaces, materials, images and atmospheres. Whether developing a spatial concept, a visual identity, an editorial project or a physical object, I enjoy turning complex ideas into tangible and meaningful experiences. What I value most is the exchange with others and the process of giving an idea a form that can be seen, felt and shared.
Experience
- Intermedia, B.A. · 2023–2026
FHV University of
Applied Sciences, Austria Studied graphic and spatial design within an interdisciplinary programme combining research, experimentation and practical design. Developed projects ranging from visual identities and editorial work to spatial installations and exhibition concepts.
- Erasmus · Feb–Jun 2025
Vilniaus Kolegija, Lithuania
Feb–June 2025 Expanded my visual and conceptual practice through an international study experience, working across visual communication, branding and packaging design, including a fictional skincare brand and packaging system.
- Internship · Jul–Oct 2025
Gold&Kind – Boutique
Branding Studio Gained hands-on experience across the full branding process, including brand strategy, workshops, corporate identity, brand design and pitch presentations. Worked on developing clear and consistent brand solutions for lifestyle and hospitality clients.